STRATEGIC
INDIA
Social media, video platforms surpass traditional outlets as leading news sources: report
The report is based on an online survey of nearly 1 lakh people across 48 markets worldwide. The study states that consumption patterns have changed with audiences’ growing disengagement with news
Pulse Bharat · Why it matters
Read the original at The Hindu ↗
Traditional news outlets are losing ground as social media and video platforms become the primary sources of news for nearly 1 lakh people worldwide.